Thursday, December 7, 2006

PRESS

Media:

* NBA.com - New York Knicks Host 2010 @TheNYKnicks Tweetup
* NBA.com - TNT's David Aldridge Goes one-on-one with NBA Bloggers
* ESPN - Tweeting at Eye of Red Storm
* ESPN - St. John's Puts New Twists on Tweets
* ESPN - Andy Katz's Daily Word - Memphis Faces Uphill Battle in Appeals Process
* ESPN - True Hoop - Friday Bullets
* ESPN - Tribe Opens Up To Social Media Users
* Sports Illustrated - Media Power Rankings for August
* Mashable - Twittering Basketball Superfan Gets Courtside Press Credentials
* Mashable - Sports and Social Media: Where Opportunity and Fear Collide
* The Sport Management Educator - Princeton Sports Symposium
* The Sport Management Educator - Is the GWAA an Irrelevant Organization?
* SportsNetworker.com - How to Land a Sports Press Pass Using Twitter
* SportsNetworker.com - NCAA's Best PR Campaign: March Madness
* Bear Goodell - St. John's Teams up with Peter Robert Casey
* Bear Goodell - 7 Basketball Stories I'm Following
* Basketball with Dino Gomez - St. John's Grabs Peter Robert Casey as Twitter Blogger
* Basketball with Dino Gomez - Handle of the Week: Peter Robert Casey
* Irish Echo - 40 Under 40 for 2010
* The Big Lead - Press Passes for Twitter Row
* Switched - St. John's Gives Basketball Tweeter Press Credentials
* National Sports Journalism Center - A Twitter Trailblazer's Advice...
* St. John's U. Athletics - St. John's Credentials Twitter Blogger for 09-10 Season
* PR 2.0 - First Credentialed Example of Live Tweeting Earning a Spot on Press Row?
* Leroy Smith Hall of Fame Campaign - Leroy Smith Message for Peter R. Casey
* Tourney Trip - Hoops Junkie
* Hoopiquity - The Best NBA Blogs 
* Locker Blogger - PRC Uses Social Media to Share His Love for Basketball
* Sports Geek - Best of Digital Sports World
* Bleacher Report - NBA All-Star: Everything but the Game
* USC's Annenberg School of Journalism; Neon Tommy - Tweeters Come Together
* Examiner.com - Don't Miss the NY Knicks Make History With 1st Tweetup
* The East Coast Bias - St. John's Credentials Micro-blogger for College Hoops
* BounceMag.com - St. John's Credentials Peter Robert Casey as a Twitter Blogger
* Dozen Sports - Champs: Peter Robert Casey's Blog
* SLAMonline - Links: An Early Look at the Eastern Conference
* The Jersey Journal - Bob Hurley and St. Anthony's Featured in Documentary Film
* Digital Hoops Blast - Big East Basketball Marketing: #7, St. John's University
* Baller Blogger - Points in the Paint
* Poor Man's Commish - There and Back Again: Coast-to-Coast to See Jeremy Lin
* Chicago Now - Twitter Coaches List - No Chicago Coaches
* Back British Basketball - Peter R Casey! You Kiddin' Me?!
* Because I Played Sports - NCAA and Social Media: Friends?
* Business Blogging Blog - Twittering: The new sports reporting at St. John's University
* The Meridian - Lehman Catches the Twitter Bug
* SocialSam.net - The Wacky World of Sports and Social Media
* The Crossover Movement - The End of a Playing Career
* The Open Press - Locker Blogger Blooms
* v5, LLC - Follow Friday Special: Peter Robert Casey & St. John's Basketball "Get it"
* Hard Court Lessons - A True Twitter Pioneer
* Sprung On Sports - College Hoops Saturday Night
* KnoxNews - Unlike SEC, St. John's Hires Blogger For Live Tweets
* News21.com - SEO & Journalism (see page 14)
* Somewhere in the Middle - Twitter on the Sidelines. STJ Credentials Peter Robert Casey
* Social Video CEO - Social Sports Marketing
* Bruce's Journal - Would You Like to Tweet for a Living?
* KP Burrow's Blog - The Future of Interactive Sports Media
* JP's Blog - Social Media
* Truth About It - Links
* (In Spanish) Gantman - Twitter Si y Twitter No



Blog/Internet Radio Interviews:

*
FanFeedr - In The Stands with Peter Robert Casey
* New York Magazine - An Interview with the St. John's Twitter Reporter
* New Jersey Star-Ledger Online - Inside St. John's Basketball with Blogger, PRC
* About.com College Basketball - 5 Questions with Peter Robert Casey
* SCORE, WDEV FM Radio (VT) - Basketball + Social Marketing with Peter Robert Casey
* The Business of Sports Live - With Peter Robert Casey
* St. Paul Saints - 11th Installment of BYOFTV Looks at Social Media
* Brand Camp U. - Interview with Peter Robert Casey: King of Social Media Hoops
* The 5th Corner: A UNC Blog - Interview with Peter Robert Casey
* The NBA Breakdown - Episode #17: "Just Bring it!"
* Volnation - The VN Interview with Peter Robert Casey
* Box of M.E.S.S. - Peter Robert Casey: Networking Guru
* GoGladiatorTV - Episode 22: Mashable/Twitter, St. John's Superfan Peter Robert Casey
* Basketball-Resource - Peter Robert Casey
* Basketball with Dino Gomez - PRC: Director for Entertainer's Basketball Classic
* HITS Radio - Summer Edition 3 with Peter Robert Casey
* JasonDonders.com - Interview: Peter Robert Casey
* Bluegrass State Basketball - Q+A with Peter Robert Casey
* iMedia Confluence - Interview with Peter Robert Casey

Panel Participation/Presentations:

* High School for Sports Management - Diversity in Sports; Spring '10 Symposium
* Social Sports Marketing Leadership Forum - Media Credentialed Microblogging
* 2009 Princeton Sports Symposium: Building Your Brand With Social Media
* Knicks Tweetup - 2010 @TheNYKnicks Tweetup

WORK WITH ME

* Have a business development proposal?
* Want to intern with Team Chemist (see below)?
* Need a basketball book, movie or product testimonial?
* Quote for an article or book?
* Blog, podcast or radio interview?
* Speaking engagement?
* Have another idea?

Send me an email: Peter (at) PeterRobertCasey (dot) com, or better yet, direct your message through the 'Contact Form.'

Let's talk.

My Business: Team Chemist, LLC, studies NBA players' personalities and past behavior to determine what situations and roles allow them to perform at their best, and we've built that information into an online tool, the NBA Team Chemist, that helps front offices make better transaction decisions.

TESTIMONIALS



"Any company that wants to ride the social networking phenomenon into its marketing campaign would do well to get in touch with Peter Robert Casey, which, by the way, isn't hard to do. This guy's wired in! He worked wonders expanding the reach of Blue Ribbon publications through Facebook, Twitter, blogs and other stuff that probably hasn't been named yet. PRC has got this stuff figured out!"
- Chris Dortch, Owner and Editor, Blue Ribbon College Basketball Yearbook

"Personality, drive and ingenuity. Those are the three words that personify Peter Robert Casey. The first ever credentialed micro-blogger in hoops history, Casey has combined a deep love for the game, a keen sense of market awareness and an unparalleled grasp of emerging trends in social media with his engaging personality to carve out a niche all to his own. He is the first and only call I make when I'm confronted with any question about marketing/branding in this Internet age."
- Chris DiSano, Owner/President, College Chalktalk

"Peter has harnessed the power of social media and combined it with his passion for hoops to find his own niche in an evolving media industry. He's the MJ of the Twitter world with his ability to instantly connect with basketball fans and build a loyal and growing community of followers. We're excited to be associated with Peter as we work to develop the NEC brand and expand our fan base through the use of cutting edge technology, such as the interactive coverage he provided during a conference hoops broadcast."
- Ron Ratner, Associate Commissioner, Northeast Conference

"Peter Robert Casey is the equivalent of the eye in the sky in a Vegas casino. If something is going down in the basketball world, he seems to know about it."
- Jason Sanchez, Founder, Binary Basketball

"When it comes to social influence marketing, PRC thinks outside of the 94' x 50' box."
- Carl Berman, Managing Partner, NetScouts Basketball

"A true media playmaker!"
- Gregory Marius, Founder and CEO, Entertainer's Basketball Classic at Rucker Park

"Peter has skillfully combined his passion of basketball and social networking to make him a true pioneer. We're really in the early stages of understanding the full potential of social media and Peter is forging a pathway that we have no choice but to keep an eye on. I have a deep level of respect for all he does to promote the game of basketball and will continue to watch and follow."
- Audley Stephenson, Founder/Host, Hard Court Lessons Leadership Development Program

Untitled from Peter Robert Casey on Vimeo.

"PRC is one of the brightest minds when it comes to social media and networking. He gets it!"
- Steve Olenick, Agent, Entersport Management

"Peter Robert Casey is leading the fast break for building online community in basketball."
- JD Walsh, Owner, JDBasketball

"We're extremely excited that Peter has agreed to join us to provide enhanced coverage at our home basketball games this season. Social media platforms like Twitter are what's hot right now, and very few people are connecting better with the online basketball community than Peter."
- Chris Monasch, Director of Athletics, St. John's University

"I kept running into the name Peter Robert Casey everywhere on the Internet, LinkedIn, Facebook, his blog. Peter's marketing of himself really brought him to us."
- Mark Fratto, Associate Athletics Director for Communication, St. John's University

"I was awarded media credentials at Kentucky this season and a large part of that is due to you!" - Anthony Wireman, Bluegrass State Basketball

"PRC has taken the game of basketball to a whole other level. On the computer, and off."
- Ray Ancelowicz, Founder, Gotham Hoops Scouting





CONTACT

BEST OF

Twitip.com:

Tweet Your Way to Press Row

The Huffington Post:

How to Lose LeBron in 10 Days
Talking Social Media with USA Basketball's Craig Miller

ESPN The Magazine:


NBA Fun Facts: Utah Jazz
NBA Fun Facts: New Orleans Hornets
NBA Fun Facts: Cleveland Cavaliers
Are the Atlanta Hawks for Real?
Small Fry: Cal State Northridge Matadors

SLAMonline:

Tournament of Champions Recap
Sean Bell All-Stars Win EBC Championship
Before They Were Giants

Bounce Magazine:

Checking in with The Renaissance Man, Bobbito Garcia
Interview with CEO of the EBC, Greg Marius

411 Hoops:

Confessions of a Basketball Addict, Part 1

PeterRobertCasey.com:

Attention: Suggesting It vs Earning It
150 Reasons to Love the Game of Basketball
Exclusive Interview with Leroy Smith
How I Connect with the Basketball Community on Twitter
How Twitter Helps John Calipari Dominate Recruiting Rankings

MyHoopsLink.com:

Is Streetball Dead?

IllinoisHSBasketball.com:

Q+A with AAU's Director of Sports, James Parker



ABOUT


Three first names. One first love. Basketball.

About PeterRobertCasey.com:

A topical blog about the interplay of basketball and social media.

About me:

I have a few primary roles: basketball scribe, media credentialed microblogger and Chief of Communications for Team Chemist, LLC.

Team Chemist, LLC,  is a personnel management tool designed to help NBA front offices make better decisions when signing or trading for players. We study NBA players' personalities and past behavior to determine what situations and roles allow them to perform at their best, and we've built that information into an online web application.

Prior to co-founding Team Chemist, Peter crafted winning corporate sponsorship proposals for the Entertainer's Basketball Classic at Rucker Park, and spent 5 years managing strategic communications for student insurance plans at Columbia University's Teachers College, the nation's largest and most comprehensive graduate school of education.


A little more about me:

I'm a regular contributor to The Huffington Post Sports Section, and my work has appeared on several sites, including ESPN The Magazine, Bounce, SLAMonline and Twitip.

In 2009, St. John's made me the first media credentialed microblogger in college basketball history, and I was labeled a "pioneer" for altering the composition of St. John's press row. My story of social media success was featured in the New York Times, and on the pages of ESPN, NCAA.com, Sports Illustrated, New York Magazine, Mashable and PR 2.0.

I earned an M.A. in Organizational Psychology from Columbia University, and a B.S. in Business Economics from SUNY College at Oneonta.

Click here to to send me a message, and feel free connect with me on LinkedIn, Twitter or Foursquare.

Honors:

- 2010 Irish Echo "40 under 40" Honoree
- Partnership Activation, May 2010 Rising Star

Professional Affiliations
:

- Advisory Board Member, High School for Sports Management
- Advisory Board Member, FIBA Digital
- Member, United States Basketball Writer's Association
- Member, Metropolitan Basketball Writer's Association
- Member, Omicron Delta Kappa, National Leadership Honor Society

Wednesday, December 6, 2006

My Blogroll


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cric-ONLINE - Crick on Demand

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